Promotional Cultures The Rise and Spread of Advertising Public Relations Marketing and Branding by A Davis
Brand: Polity Press
Promotional Cultures The Rise and Spread of Advertising Public Relations Marketing and Branding by A Davis
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Product Description
In the twentyfirst century promotion is everywhere and everything has become promotable everyday goods and organizations people and ideas cultures and futures. This engaging book looks at the rise of advertising public relations branding marketing and lobbying and explores where our promotional times have taken us.
Condition : New
Author : A Davis
Weight : 634
Publisher : Polity Press
Language : English
EAN : 9780745639826
ISBN10 : 0745639828
Format : Hardback
Date of Publication : 20091204
Place of Publication : United Kingdom
Pagination : 216 Pages
Dimensions : 235 X 162 X 21
- Categories
- Media
- Books
- Print Books
- Brand
- Polity Press
- EAN
- 9780745639826
- ISBN
- Our Product Code
- 2448179075